Dutch cigar producer Royal Agio Cigars has reported a successful introduction of Balmoral Dominican Selection Collection cigars in Singapore Duty Free. Speaking in Taipei just before Chinese New Year, Hans Rijfkogel, Director at Asia Marketing Services said:
“A few years ago Royal Agio Cigars launched Balmoral Dominican Selection Collection in Asia and this product has very quickly become one of Agio Cigars bestsellers in Asia Duty Free. Last year, together with DFS we introduced Balmoral Collection cigars in Hong Kong Duty Free and after the successful introduction, we have now launched this product in the Duty Free shops of DFS in Singapore as well”.
We asked Hans Rijfkogel why is the Balmoral Collection gift box is doing so well.
“First of all, let me give you a little background on this product. The Balmoral cigars are made in Royal Agio Cigars factory in San Pedro de Macoris, a small city in the Dominican Republic located in the southeastern part of the country. The shortfiller cigars are made with a premium blend of tobaccos from South America and the Caribbean and a natural shade-grown wrapper from Ecuador (a small country located in northwestern South America)”.
“Growing the wrappers from Ecuador in a natural shade ensures that the Balmoral cigars have a mild and rich flavor. It also guarantees the beautiful golden color of the wrapper. Master blender Willem van Overveld personally selects these tobaccos, which provide the perfect body and balance to the cigars”.
“The key reason that Balmoral Collection is doing so well is that it is a great gift for the right price. In Asian Duty Free shops you will find Balmoral Collection cigars for US$ 49 per wooden box. A luxury almost everyone looking for a beautiful gift can afford”.
+886-2-8758 2778 or asiamarketingservices.com
Asia Marketing Services