Automotive

New car dealers can now tap into the power of “Scientific Advertising”

Using advanced datamining technology, CloudOne promises car dealers a competitive advantage and additional sales. An immense database and precision targeting add a new sales pipeline to dealerships in the US.

March 30, 2016

In 1923, decades before Google and pay-per-click advertising, Claude Hopkins wrote “Scientific Advertising” and transformed the world of advertising. After years of testing and experimentation, Hopkins developed the concept of “target marketing”.Today, scientific advertising is … [Read more...]